This Privacy Policy explains how re:new Hair & Beauty by Expressions collects, uses, stores and protects personal information obtained through our website and salon.

1. Who we are

re:new Hair & Beauty by Expressions
Coronation Road
Woodhall Spa
Lincolnshire
LN10 6QD

Telephone: 01526 352369
Email: info@renewbyexpressions.co.uk

For data-protection purposes, re:new Hair & Beauty by Expressions is the controller of the personal information described in this policy.

If the salon is owned by a limited company, partnership or sole trader operating under a different legal name, that legal name must also be added here.

2. Information we may collect

Depending on how you interact with us, we may collect:

• your name, address, telephone number and email address;
• appointment, treatment and booking information;
• your communication and appointment preferences;
• payment, deposit, cancellation and transaction information;
• enquiries, correspondence, feedback and complaints;
• consultation records and treatment notes;
• allergy, sensitivity, medication, pregnancy, medical-treatment or other relevant health information you choose to provide;
• patch-test information and treatment suitability records;
• marketing preferences;
• photographs, testimonials or treatment-result images where separate permission has been obtained;
• technical website information, such as IP address, browser type and cookie choices; and
• information supplied through our booking provider, website forms or social-media accounts.

Please only provide health information that is relevant to the treatment or service being discussed.

3. How we collect information

We may collect personal information:

• when you book an appointment online or through reception;
• when you complete a consultation or patch-test form;
• when you telephone, email or submit a website enquiry;
• when you visit the salon;
• when you purchase a product, voucher or membership;
• when you subscribe to marketing;
• when you communicate through social media;
• when you provide feedback or make a complaint; or
• automatically through cookies and similar website technologies.

We may also receive booking information from our online-booking provider.

4. How we use your information

We may use personal information to:

• respond to enquiries;
• arrange, confirm, change and manage appointments;
• provide requested hair and beauty services;
• assess treatment suitability and record relevant treatment information;
• conduct consultations and patch tests;
• process deposits, payments, refunds and cancellation charges;
• administer memberships, vouchers and product purchases;
• contact you about an appointment or service;
• maintain appropriate financial and business records;
• respond to feedback, concerns or complaints;
• protect our clients, staff, website and business;
• improve our services and website; and
• send marketing where we have an appropriate lawful basis.

We will not sell your personal information.

5. Our lawful bases

Depending on the circumstances, we may process personal information because:

• it is necessary to take steps at your request or fulfil our agreement with you;
• we must comply with a legal obligation;
• it is necessary for our legitimate interests, such as managing appointments, maintaining records, preventing misuse and improving our services;
• you have given consent, including where consent is required for marketing or photography; or
• in exceptional circumstances, it is necessary to protect someone’s vital interests.

Where we rely on legitimate interests, we will consider whether our use is necessary and whether your rights and interests outweigh our interests.

6. Health and treatment information

Information concerning health, medication, allergies, sensitivities or pregnancy may be classed as special-category personal data and requires additional protection.

We only request information that is reasonably relevant to treatment suitability, client safety or the services being provided.

Before this policy is finalised, the salon must document the lawful basis and special-category condition used for consultation and treatment records. Where explicit consent is relied upon, this should be clearly recorded on the relevant consultation form.

7. Marketing

We may send marketing by email or text only where we have an appropriate lawful basis and where electronic-marketing rules permit it.

You can unsubscribe at any time by:

• using the unsubscribe option included in the message;
• emailing info@renewbyexpressions.co.uk; or
• calling 01526 352369.

Withdrawing from marketing will not prevent us from sending necessary messages about an existing appointment, transaction or membership.

8. Photographs and social media

We will request separate permission before using an identifiable client photograph, testimonial or treatment result for advertising, social media or the website.

Agreeing to photography for marketing is voluntary and will not affect your abilit